When it comes to ecommerce today, every company will be faced with a vital question: should it put the time and resources into building a native app or a mobile-friendly site? The answer should be, “both.”
To have a better image of how important it is to have a mobile friendly website, our friends behind Subscriptionly have created a comprehensive infographic on the topic of e-commerce trends.read more
For most small businesses, every expense, no matter how small, has to have a direct, tangible benefit. There’s little room for speculative costs and ambiguous returns.read more
Yes, Your Business Needs a Best Mobile App
If you’re in charge of marketing for an SME, you’re probably at least considering whether or not your business needs a best mobile app. With millions of apps each in Google Play and the App Store, you might also be thinking the market is saturated, so why bother?
Given, India’s fragmented retail sector, ecommerce platforms are seen as a paragon of availability and convenience. However, Indian consumers tend to look at this sector as an ultimate discount platform.read more