ecommerce covid19

How India’s Business Owners can Brace up for the Possible 2nd Wave of Covid-19?

March 23, 2021

The first wave of Covid-19 left business owners befuddled as they were unprepared for the situation that arose, and their businesses had to suffer the most. Now that several Indian states are experiencing a sudden rise in the number of Covid-19 cases, everyone has started wondering, is it the 2nd wave of Covid-19 in India? 

Well, if it may be, this time most businesses are not so scared as they have reconfigured the ways to cope up with the situation that may arise. The most reliable technique that is keeping the hopes of business owners up is the dependency on the eCommerce platform

eCommerce was the only sector that benefitted big time from the Covid-19 pandemic and the lockdowns in various parts of the nation. Businesses that previously had established their eCommerce stores did not only sustain their sales but their sales went over the roof. 

Seeing so, a plethora of businesses decided to join the eCommerce game post lockdown. Many of them who still haven’t done so are now expeditiously looking for the best ways to get their business online, seeing the incoming of the 2nd wave of Covid-19. 

What were Key Takeaways for Business Owners from the 1st Wave of Covid-19?

Though the Covid-19 pandemic brought a rough time for businesses around the world, it also gave them a lesson on how businesses need regular up-gradations as per the current times and needs of people. Here are some of the major takeaways for business owners from Covid-19: 

  • Businesses and eCommerce Must Go Hand in Hand

The biggest takeaway that businesses can take from the Corona pandemic is the need for digitization in today’s time. Unlike before, consumers now rely more on online shopping methods. Therefore, the better the eCommerce store you offer to them, the higher your business will rise. 

Moreover, digitization is not only about applying technology, it is about making the process more sorted, seamless, and entertaining for the consumer. If your eStore has the necessary appeal to the customers, the chances of its success are extremely higher. 

  • Importance of Business Agility and Adaptability

The pandemic has not only enlightened businesses about consumer behavior but the need for them to be flexible, adaptive, and creative in their own operations and work processes. Several organizations addressed employee requirements by building crisis management teams, transforming office rules, and adapting work-from-home policies. 

Companies started offering innovative and out-of-box solutions for their organization’s growth. To save the livelihood of their employees, many companies reallocated their employees to other essential processes such as recovery planning, post-pandemic strategy creations, etc. so that when the right time comes, the growth that got hindered can be obtained back. 

  • Social Interactions and Collaborations Drives Higher Business Prospects

The role of social media has been significant in increasing sales for companies. Companies that had a strong online brand presence made the highest earnings as people were stuck at home, and the only way to fulfill their requirements was through online channels. 

Brands that had efficient and receptive marketing strategies were able to grasp maximum attention and business for their company through their eCommerce platform.

  • Significance of Hyperlocal in Businesses

The importance of hyperlocal eCommerce businesses arose when everything was under lockdown. It was the time hyperlocal businesses came into the bigger picture and helped businesses deliver essential supplies to the people locked in their houses. 

Hyperlocal businesses ensure faster delivery of products, and with the right collaborations, they can ensure higher prospective growth for any eCommerce business. 

  • Preparing for New Opportunities Post Covid 

The Covid-19 pandemic has shown to the world that businesses must be ready to take on any challenge. Where thousands of businesses crumbled due to the pandemic, several new opportunities also evolved giving entrepreneurs an opportunity to build businesses around them. 

Online education, entertainment, telemedicine, etc., are a few industries that gained advantageously in the Covid period. Now, as the 2nd wave of Covid-19 is the upcoming threat, the business owners should be ready with the strategies to gain business from it. 

How to Prepare Your Business for the Possible 2nd Wave of Covid-19?

As the 2nd wave of Covid-19 is set to hit the country, business owners must be well-prepared with the right strategies and technologies to counter the situation. The fundamental step that is required for businesses is to have their own eCommerce platform. 

They can either opt for readymade eCommerce software such as Quick eSelling or get one built of their own. However, picking a readymade IT solution is a more feasible choice as it takes lesser time and can be customized as per your needs. 

Check Out the Major Characteristics of Quick eSelling eCommerce Software:

  1. The software got extremely popular in pandemic times and helped thousands of businesses to sustain their businesses in times of despair. One big example that opted, leveraged, and grew through Quick eSelling software is Chocolate Room India
  2. The software is embedded with multiple features like BOPIS, geolocation, and local payment gateways that help in the promotion of hyperlocal eCommerce that is highly essential in the proliferation of your business growth. 
  3. The free ecommerce platform is designed for entrepreneurs that have zero coding experience and are looking to start with minimum capital investment.
  4. The software is efficient in building responsive web-stores that are SEO-ready and requires minimal setup. 
  5. Quick eSelling is enabled with a dedicated marketing dashboard that simplifies all business operations and further helps in providing key insights for better marketing analytics. 


It is imperative for business owners to comprehend that before the 2nd wave of Covid-19 hits India, they must establish a reliable and secured eCommerce platform for their businesses. It will not only help sustain their business but will be of extreme value for the future growth of their organization. To get the right assistance for your business’s technological requirements, get in touch with Quick eSelling tech-savvy experts and begin your business’s journey to transformation.